Abstract:This will mark Cristiano Ronaldo’s first-ever NFT outing, with these NFTs being developed in partnership with Binance exclusively.

Key Insights:
Cristiano Ronaldo NFTs are to be launched later this year.
This is the first of a multi-year NFT partnership with Binance.
Sports and Crypto have found a lot of partnerships in the form of NFTs and Metaverse.
With more and more sports-affiliated celebrities and companies recognizing the potential of the crypto space, the market is observing tremendous growth in this aspect.
Now with one of the biggest sportspeople on the planet set to enter this field, such partnerships will reach a new height.
Binance X Ronaldo NFTs
In an announcement today, the biggest cryptocurrency exchange Binance revealed its multi-year NFT partnership with the biggest football star Cristiano Ronaldo.
As stated in the statement, through this partnership, Binance will launch a global promotion aiming to give Ronaldos fans an introduction to Web3 with a compelling entry point into the world of NFTs.
Since the deal is set for more than a year, Binance and Ronaldo will be creating a series of NFT collections extending over the course of the agreement.
These NFTs collections will be available for sale exclusively on the Binance NFT platform.
The first of these collections will be released later this and will feature multiple designs that are set to be created in collaboration with Ronaldo himself.
Crypto and Sports
As is known well and wide, sports partnerships with crypto blockchains and crypto-associated platforms have been the talk of the town for the better half of the first two quarters.
The growth has been such that even the FIFA World Cup 2022, which is going to be held in Qatar, announced partnerships with crypto platforms.
As reported by FXEmpire back in March this year, cryptocurrency exchange Crypto.com was added as the exclusive cryptocurrency trading platform of Qatar 2022.
Along with this, blockchain Algorand also became FIFAs official partner earlier last month.
Besides this, Premier League Football Club Manchester United also closed a multi-year deal with blockchain company Tezos back in February, valued at $27 million per year (£20 million).