Abstract：Exness broker opens a Cape Town office, strengthening CFD trading in South Africa and Sub-Saharan Africa while expanding across global emerging markets.
Exness Broker Strengthens South African Presence
Exness has taken a decisive step in its global expansion strategy by opening a new office in Cape Town, South Africa. The contracts for difference (CFD) broker confirmed that the facility will serve as its regional hub, anchoring operations across Sub-Saharan Africa (SSA).
The move underscores Exness‘ commitment to building a strong local presence in one of the continent’s most dynamic financial markets. The broker already holds regulatory licences in South Africa and Kenya, reinforcing its credibility and compliance in the region.
Petr Valov, co-founder and CEO of Exness, emphasized the strategic importance of the development: “We see immense potential in SSA, and our investment here reflects our confidence in the regions growth and in the incredible talent driving it.”
A Regional Hub for CFD Trading in Africa
The Cape Town office is designed to be more than a symbolic footprint. It will house professionals with deep local expertise, ensuring that traders across SSA receive tailored support and market insights.
Paul Margarites, Regional Commercial Director at Exness, explained: “By building a strong local presence, we are bringing our global expertise closer to our traders. This office is more than a space; its a reflection of our long-term commitment to traders in the region.”
The establishment of a regional hub comes at a time when South Africa is increasingly viewed as a gateway for brokers entering the African market. With a GDP projected at approximately $400 billion in 2024, South Africa remains the continents largest economy. Its higher per capita income and growing retail trading community make it an attractive destination for CFD brokers seeking sustainable growth.
Global Expansion Beyond South Africa
Exness‘ South African initiative is part of a broader international expansion strategy. Just last month, the broker opened a new office in Amman, Jordan, extending its reach into the Middle East and North Africa (MENA). The Jordan office operates under local regulatory oversight, further strengthening Exness’s compliance framework in emerging markets.
By establishing physical offices in both South Africa and Jordan, Exness demonstrates a clear focus on regions with untapped potential for retail trading. These strategic moves highlight the brokers ambition to position itself as a global leader in CFD trading, while ensuring that local traders benefit from proximity to its expertise and infrastructure.
Industry analysts note that Exness expansion reflects a wider trend among brokers seeking growth opportunities outside traditional markets. Africa and MENA are increasingly seen as high-potential regions, where rising digital adoption and financial literacy are driving demand for online trading platforms.
About Exness Broker
Founded in 2008, Exness has grown into one of the worlds leading CFD brokers, serving clients across multiple continents. The company is recognized for its transparent trading conditions, advanced technology, and strong regulatory compliance. With offices now spanning Europe, Asia, Africa, and the Middle East, Exness continues to expand its footprint in emerging markets while maintaining its reputation for reliability and innovation.
